ABM = Marketing & Sales alignement !
@ Adetem’s B2B club, we discussed yesterday “ABM: What’s new with strategic accounts?” Stakeholders and participants debated, questioned and shared their experiences. But first of all, : what is the ABM? …
@ Adetem’s B2B club, we discussed yesterday “ABM: What’s new with strategic accounts?” Stakeholders and participants debated, questioned and shared their experiences. But first of all, : what is the ABM? …